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Destination Denim

Everyone’s favourite this season: The Denim

The hottest street style as seen in British Vogue. From jackets and trousers through to tops and skirts; you name it: it dominates all other trends.

Creative Director and Founder Melissa Del Bono referenced the iconic fabric for meli melo’s AW16 collection "Building Blocks". Representing the cool soul of city life, it’s evolution sparked the inspiration behind some of the collection’s key pieces.

Through original, classic outlines with neatly frayed edges, the cult style is translated into meli melo accessories. Think relaxed, nonchalant and evocative of the kinds loved by Jane Birkin and Brigitte Bardot.

Nostalgia plays a key part in meli melo’s denim. Its true blue tone is borrowed from Birkin’s staple jeans and a photograph of Bardot on a North Berwick beach in September 1966 was the catalyst for the collection’s union of denim and woven leather. Shop Denim >


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